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Pay Per Click

Piwania Technologies, SEO company, offers Pay per click (PPC) Internet advertising solution. This service is offered by large Internet companies involved in the Internet business of search engines, websites, and advertising networks. Some of the major players in PPC advertising are Google, Yahoo and AltaVista. Pay per click (PPC) is an Internet advertising method used to direct more and more traffic to websites, where advertisers pay the publisher when the ad is clicked. With a sea of search engines available, advertisers usually bid on keyword phrases relevant to their target market. PPC advertisements are placed on web sites with related content that have agreed to show ads. Websites that use pay per click ads will display an ad when a keyword query matches an advertiser's keyword list, or when a content site displays relevant content result. Such ads are also called sponsored ads, and appear adjacent to or above organic results on search engine results pages, or wherever a web developer wants to show it on a content site.

Piwania Technologies is an Internet Marketing Provider Company based in Delhi India. We provide Pay per Click services to our clients. Pay per Click is an advertising method where an advertiser makes payments for visits based on keywords chosen by them. Pay per Click is applicable for search engines, websites, and advertising networks. PPC involves bidding on the 'keywords' by advertisers, which they think are more popular and consider people would write them in the search box. If an advertiser wants to sell Gold Jewelries, the advertiser would bid for the keyword “Gold Jewellery.”  The user uses the keyword for searching for the relevant information, looks for the ad, clicks on it and buys it. The advertiser makes the payment only after the user clicks on the ad.

The higher the payment for pay per click, the higher the site would appear in the results for the keywords chosen. For pay per click campaigns the only time you pay is when a customer "walks through the door" by clicking on your ad. The paid placement advertising campaigns offer several benefits including geographic and industry targeting, low fixed costs, ‘pay as you go’ model and the campaigns are spread over a period of time. This advertising method has the lowest cost for lead generation.

Our successful pay per click advertising/ pay per click search engine campaign involve multiple services including:

  • Selecting the most cost-effective keywords or key phrases and pay per click optimization.
  • Selecting the target market.
  • Free expert Consultation
  • Free Website Analysis
  • Keyword Optimization
  • Copywriting
  • Split Testing
  • Budget Fixing
  • PPC Account Creation
  • Tracking Code Setup
  • GEO Targeting
  • Creating effective ads.
  • Designing image ads.
  • Designing and writing effective landing pages.
  • Consulting and research services to achieve marketing goals.
  • Pay per click bid management
  • Google Analytics code setup
  • Funnel Tracking
  • Traffic Tracking
  • Conversion Tracking
  • ROI Management
  • Weekly Report
  • Customer Support